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Food delivery has become one of the rituals for Super Bowl viewers with 59% of U.S. households likely to order food during the Big Game, according to virtual restaurant solution Nextbite. And pizza is king of the food categories as the most ordered cuisine (93%).
Looking to take more slices out of the American pie market, Little Caesars and the NFL are entering a multi-year sponsorship agreement that names the QSR as the official pizza sponsor of the National Football League.
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