Pizza Chain to Break Hispanic Campaign

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DALLAS LatinWorks will introduce its first Spanish-language ad campaign for Domino’s Pizza in mid-February after winning the creative account last year, the agency said.

LatinWorks’ initial television commercials will promote Domino’s Spectacular 7 and 5-5-5 offers, the agency said.

LatinWorks, an eight-year-old independent based in Austin, Texas, won the account following a three-month review that began in July.

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