Pitney Bowes Image Push Stresses 'Partnership' Position

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BOSTON Pitney Bowes today launches what the company is calling its most significant image campaign in nearly 20 years.

Ads were crafted by New York-based WPP shop OgilvyOne; sister agency Landor Associates developed the overall brand positioning. The print, online, direct, outdoor and collateral effort introduces “Engineering the flow of communication” as a tagline.

The

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