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CHICAGO In a pair of lawsuits, a doctors group has accused marketers including Kraft Foods, General Mills and Dannon, along with three dairy organizations, of making false claims in advertising about dairy’s link to weight loss.
The Physicians Committee for Responsible Medicine said the advertising by the defendants makes scientifically unsubstantiated claims that drinking milk can help a person lose weight.
“To stem declining sales and boost their bottom line, the dairy industry is duping overweight Americans into believing that milk and other dairy are the magic bullet to weight control,” PCRM senior legal counsel Dan Kinburn said in a statement.
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