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With swimmer Michael Phelps earning gold medals and shattering world records at the Olympics on a daily basis, it was only a matter of time before one of the bevy of marketers he represents would dedicate a spot to his current achievements. And Visa was the first to dive in, unveiling a spot last night that already incorporates images of Phelps from the 2008 Summer Olympics and congratulates him on his current gold medal streak.
The spot, entitled “Congratulations Phelps,” aired on NBC during the first commercial break following his win in the 200-meter butterfly at the Games in Beijing.
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