P&G’s Marc Pritchard Discusses the Limits of How Much Good Brands Can Do

Earlier this month, Hormel Foods, the maker of Spam and Skippy peanut butter, announced plans to donate $20,000 to Make-A-Wish Minnesota and another $20,000 to Feeding America. Kraft Heinz’s coffee brand Maxwell House recently pledged $200,000 to building homes for veterans. Kellogg’s has helped provide 13 million meals to people in need throughout 2020. Many more examples of corporate philanthropy on the part of CPG conglomerates exist.

Procter & Gamble, the maker of multiple prominent household brands, is no stranger to using its might to make the world better—whether that’s through fighting