PGC Gets Phones For All Account

Texans Will Blaze an Image Trail in Sub-Prime Service Category
DALLAS-PGC Advertising here was assigned the estimated $15 million account of Dallas-based Phones For All, a provider of high-cost local phone service to people cut off from regular carriers through bill delinquency or credit issues.
The account assignment came about after the client contacted several Dallas-area shops. But PGC held the edge through a previous relationship with Phones For All’s senior vice president of marketing and sales, Andr Job.
“They understand this target audience and have shown their capabilities” in sales channels and subprime categories, said Job.
Agency executives could not be reached for comment at press time, and a PGC representative referred calls to Job.
Job first worked with Omnicom-owned PGC on consumer marketing tasks while at Mesquite, Texas-based rent-to-own firm RTO.