Experiential

BMW, P&G and CNN Will Present ‘Queer City’ Pop-Up to Showcase New York's LGBTQ History

Courageous will build the experience

cnn-pg-pride-video-content-2019 — A new documentary created by Courageous Studios and sponsored by P&G tells the story of LGBTQ employees at P&G fighting for equal rights within the company.Courageous

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A lot of brands are telling the history of LGBTQ rights during Pride Month. However, a few of them want to walk people through it.

To commemorate next week’s 50th anniversary of the Stonewall riots in New York City’s Greenwich Village, BMW and P&G are sponsoring a 5,000-square-foot experience focused on telling the story of what it was like to be gay in New York in the 1940s and subsequent decades. The event, “Queer City: A CNN Experience,” includes stories of people who were both public and private about their lives then and the struggles they went through along the way.

Created