Peyron Joins McCann to Direct Microsoft

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SAN FRANCISCO Former Bath & Body Works CMO Nils Peyron has joined Interpublic Group’s McCann Erickson here as executive vice president and global brand director on Microsoft, agency principals said today.

Peyron, 47, started his job Thursday. He succeeds Harry Corsham, former evp and director of client services for Microsoft, said Courtney Buechert, evp and general manager of McCann San Francisco.

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