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LOS ANGELES PetSmart has placed creative duties on its ad account in review, the company said.
The incumbent agency, Publicis Groupe’s Leo Burnett in Chicago, is defending. Media chores at Publicis’ Starcom are not presently in play.
Select Resources International, Santa Monica, Calif., is conducting the search on behalf of the Phoenix, Ariz.-based retailer. Paul Karmann, director of advertising and media, will lead the review on the client side.
The company said it reviews vendor contracts every 3-5 years as a matter of policy.
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