Pete Davidson Goes Hamm (and Brie) in Hellmann's Super Bowl Ad

It's part of the condiment giant's ongoing campaign against food waste

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After teasing a food waste-related spot with Brie Larson and Jon Hamm, Hellmann’s revealed a plot twist with its full Super Bowl ad this morning—the two actors are stuck inside comedian Pete Davidson’s fridge.

After taking stock of his leftovers, the former Saturday Night Live cast member uses the actors-as-ingredients to make a ham and cheese panini, moistened with Hellmann’s mayonnaise.

This is Hellmann’s third consecutive Big Game appearance, all of which have been part of its “Make Taste, Not Waste” campaign against food waste.



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