Perrier Launches Site for Hip Crowd

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SAN FRANCISCO — The Perrier Group of America has launched a new Web site, Perrier.com/USA, that the Greenwich, Conn.-based company is touting as the “ultimate place to be for 20 to 30-somethings online.”

Created by i-shop Byte Interactive, in South Norwalk, Conn., the site attempts to reach a younger, more savvy and sophisticated market, offering tips on such topics as where to be seen, what to wear and how to throw a killer party.

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