Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
Beer is good. Gelato is good. Ergo, beer plus gelato must be even better, right?
Today is International Beer Day, and to celebrate the Molson Coors-owned Italian beer brand Peroni teamed up with Il Laboratorio del Gelato, a New York-based gelato business that prides itself on experimental collaborations to create beer gelato. The new creation is free for anyone who stops by one of Il Laboratorio’s two Manhattan shops today.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in