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Periscope’s inaugural branding work for the new business-services division of Cox Communications will attempt to play off work done for the consumer side by Doner.
“We’re going to have to work with [Doner] and complement them,” said Greg Kurowski, Periscope president.
Cox Business Services, a division of Atlanta-based Cox Communications, will provide telecommunications, cable and Internet services to businesses in Cox’s 22 markets, Kurowski said.
Minneapolis-based Periscope won the estimated $10 million account after a review of several undisclosed agencies.
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