Learn the ins, outs, dos and don’ts of creator marketing at Social Media Week Europe this 10–11 October in London. Register for your in-person or virtual pass.
Earth Day might be over for another year, but consumers have a message for brands: stop promoting products and services that are damaging the planet. Fresh data shows the public is becoming increasingly frustrated with airlines, SUVs and fossil fuel companies for doing just that.
A study from think tank The New Weather Institute and Badvertising (an initiative to stop brands fuelling the climate emergency) has found over two thirds of people (68%) want to see more restrictions around the marketing of environmentally unfriendly products.
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