Peloton’s Aggressive Holiday Push Features Dueling Perspectives, and 2 Queen Covers

Meghan Trainor and Brett Eldredge each perform 'Crazy Little Thing Called Love'

Peloton created two ads for the holiday season. Peloton

Peloton, the spin sensation shaking up the fitness industry, is showing two perspectives—his and hers—in its holiday campaign this season. To that end, the company commissioned two covers of Queen’s “Crazy Little Thing Called Love,” one from Meghan Trainor and one from Brett Eldredge.

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@KristinaMonllos kristina.monllos@adweek.com Kristina Monllos is a senior editor for Adweek.
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