Peapod Delivers New Shipping Costs

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NEW YORK–, one of the last Internet delivery grocery services, is flexing its brand muscle by eliminating free delivery services to consumers in Boston and Chicago. The company, a division of international supermarket retailer Royal Ahold, already charges for delivery in its other three markets: Washington, D.C., southern Connecticut, and Long Island, N.Y. Peapod was able to eliminate free deliveries in part because such competitors as Webvan and have gone out of business.

“The elimination of free delivery was needed to help the company reach its goal of profitability by the second half of 2003,” said Paula Wheeler, director of corporate communications for the Skokie, Ill.-based



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