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SAN FRANCISCO Omnicom’s TBWA\Chiat\Day has won creative and strategic duties for Pay By Touch, an international payment service.
The San Francisco shop won the account following a review, topping Kirshenbaum Bond + Partners, Jumbo Shrimp and Sedgewick Rd., a client representative said. There was no incumbent agency.
The client is a privately held company and does not release media spending figures. A check of 2003-04 Nielsen Monitor-Plus data revealed no ad expenditures for Pay By Touch.
TBWA\C\D said it would start working on the account immediately.
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