Patrón and Designer John Geiger to Launch a Streetwear Line on National Tequila Day

Heritage meets fashion in the spirit brand's latest artistic collaboration

For the past five years, Patrón has been celebrating Mexico’s rich history and culture by releasing limited-edition tins designed by Mexican artists. This year, Patrón is taking that collaboration a step further by expanding its artist network with designer John Geiger on a limited-edition streetwear collection based on the 2021 Mexican Heritage Tin from street artist Senkoe.