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Scheyer/SF has added new product development and marketing specialist Jerry Patrick as partner and director of strategy and positioning. Patrick previously served as president of Wernar International, a San Francisco-based research company.
“[Patrick] will help us refocus the agency to specialize in new products and services, something usually not found at a smaller shop,” said agency president and creative director Dennis Scheyer.
Patrick’s arrival will also allow the shop “to truly become a full-service agency,” Scheyer said.
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