Park Emphasizes Minority Cause

LAAAA Honoree Calls on Peers to Help
LOS ANGELES–Dave Park used a ceremony honoring him as the ad community’s Leader of the Year to call on his colleagues to help recruit more minority students into advertising.
Park, CEO of DDB’s Los Angeles office, pledged that his agency will contribute $50,000 to a training program for the cause. He then challenged his peers, nearly 500 of whom were present, to make a financial commitment as well.
The award, given by the Los Angeles Advertising Agencies Association, was presented at a dinner last Thursday at the Regent Beverly Wilshire Hotel.