Pagano Tops a Pair of N.Y. Players

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Sixdegrees Hires Local Shop for Year 2000 Branding Campaign
BOSTON–Online community Sixdegrees has chosen Pagano Schenck & Kay as the first agency of record for its $6-10 million account.
The Boston shop bested New York shops DiMassimo Brand Advertising and Grace & Rothschild following a review conducted by Pile and Co. of Boston.
Pagano will develop an online and offline brand campaign for its newest client, and the first creative is scheduled to break early next year, according to agency president Beau Fraser.
Sixdegrees.com






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