Owning Up to Its Scandals, Volkswagen Seeks a Light Out of Its Darkest Era in New Ad

Johannes Leonardo addresses the elephant in the room

From the dark, some light emerges. Volkswagen

Some years back, the conversation around Volkswagen was decidedly different. As it relates to creativity, we were talking about what fun and poignant work the brand and, by extension, their agencies, were creating.

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@zanger doug.zanger@adweek.com Doug Zanger is a senior editor, agencies at Adweek, focusing on creativity and agencies.