The Official Origin Story of Murph, the Mascot Nerf Unleashed on the World

The toy brand and The Martin Agency explain how the dart-covered creature came to be

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When the Philadelphia Flyers introduced Gritty in 2018, the googly-eyed orange mascot became an instant sensation. Whether motivated by joy, fear or intense bewilderment, the internet could not stop commenting on the professional hockey team’s bearded creature.

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