Organic Valley Shows What Real Women Actually Have Time for in the Morning

And it's not pre-work yoga

Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.

You've probably seen them before, those ads where a professional woman springs out of bed before the sun even rises, already looking impeccable and ready to do an hour of hot yoga in her underwear or make an elegant meal for her family all before leaving for work. There might be women like that out there, but a new campaign from Organic Valley says most women don't do that, and it has the statistics to back that claim up.

Touting the brand's line of organic balance protein shakes, Organic Valley created the "Real Morning Report" campaign to learn what women's mornings are really like.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Spring Special

Save 30% Off an ADWEEK Subscription Today!

View Your Options

Already a member? Sign in