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Comedian Thom Sharp banters with flying pigs, hippies and cowboys in O’Neil Griffin Bodi’s latest campaign for the New Hampshire Lottery.
The work introduces the tagline “Wanna have some fun?” and targets men and women age 30 and over.
“We’re continuing [themes of] the campaign we started a year ago that shows the humorous side of the lottery,” said Rick Wisler, executive director of the New Hampshire Sweepstakes Commission, Concord, N.H. “We used Thom Sharp last year, and we brought him back because we got such a positive response.”
The spots each feature a different ticket paired with the unifying voice of Sharp, in order to appeal to many players, according to Pat Griffin, evp/partner at O’Neil Griffin, Manchester, N.H.,
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