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Thomas Wolfe wrote that you can’t go home again. Tell that to Marcio Moreira, whose native Brazil is hosting an event that honors him as Advertising Professional of the 20th Century. The Latin American Association of Advertising Agencies will bestow the honor on Moreira in the city of Gramado in the state of Rio Grande do Sul at the 14th annual Gramado Festival in June.
He’ll address 1,000 people at the award ceremony and lecture ad professionals that week on American creativity.
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