With One Brilliant Pokemon Video, This Swiss City Instantly Became a Viral Superstar

49 million views and counting

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The video includes life-size Pikachus wreaking havoc on Basel. YouTube: fadeoutTrashTV

With the Pokemon Go phenomenon still at fever pitch, what better way to promote your city than to create a crazy video filled with life-sized Pikachus running wild all over it?

Basel is Switzerland's third-largest city, and home to the famous Art Basel festival. Its tourism agency, Basel Tourismus, went all in on the Pokemon Go craze by filming a video with four life-sized Pikachus on a rampage through the city.

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