On World Kindness Day, This Organization Erected 3 Walls Across the Globe to Spark Love, Not Hate

Kindness.org spreads warmth with an activation and digital campaign

Kindness.org asks the world to spread good vibes today and always.

A small act of kindness can go a long way. On World Kindness Day (Nov. 13), one-year-old organization kindness.org wants to show people everywhere—through an online campaign and on-the-ground activations—that contributing an act of kindness not only makes the world a better place, but it actually improves your overall well-being, too.

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@ktjrichards katie.richards@adweek.com Katie Richards is a staff writer for Adweek.
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