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After a four-month review Tiffany & Co. has a new global creative partner: Ogilvy & Mather. The WPP agency will service the business out of New York and Paris.
The assignment covers print, digital, video and out-of-home. Tiffany has primarily been handling the business through its internal marketing communications group. Global marketing investment could not immediately be determined but measured U.S. media spending was $22 million in January through September of last year, according to Nielsen.
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