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There's been a somewhat surprising scarcity of animal-themed Super Bowl teasers—and actual spots—this season. (RIP, Budweiser puppy.) But Honda and RPA have rounded up some talented sheep to help change that.
The automaker on Monday released its 2016 Super Bowl spot, advertising the 2017 Honda Ridgeline, coming this spring. And one feature of the truck in particular will have prospective buyers—and barnyard animals everywhere—singing its praises. Quite literally.
See the spot, directed by Hungry Man's Bryan Buckley, here:
Yes, the new Ridgeline, has a truck-bed audio system that uses so-called "exciters" to turn the whole bed into a giant outdoor speaker.
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