Ogilvy's Ross Heads to McCann on Microsoft

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NEW YORK Matt Ross, one of the lead executives on the global IBM business at WPP Group’s Ogilvy & Mather, has joined Interpublic Group’s McCann WorldGroup on its Microsoft account, the agency confirmed.

In the newly created position of president, McCann WorldGroup San Francisco and global chief executive on Microsoft brands, Ross would oversee all aspects of the client’s marketing, leading efforts from WorldGroup agencies McCann Erickson, Futurebrand and MRM, as well as from other IPG companies that serve the business, such as Octagon and Jack Morton.

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