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NEW YORK Interpublic Group’s Universal McCann has hired Stuart Bogaty as managing partner.
Bogaty is tasked with overseeing the agency’s global Intel and MasterCard accounts. Based in New York, he will report to Nick Brien, worldwide chief executive of UM.
Bogaty joins from WPP Group’s OgilvyOne, where he served as chief executive officer of its NeoSearch@Ogilvy North America unit and co-managing director of Neo@Ogilvy New York. His client responsibilities included Cisco, Lenovo, SAP and Yahoo.
In a statement, Brien said Bogaty “brings both a powerful vision of the future of communications as well as a unique skill set and exceptional experience” to his new post.
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