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Ogilvy & Mather has named a new planning director for the Asia-Pacific region: Mark Sinnock, former chief strategic officer of the London office of Fallon who most recently held a top marketing role at the ASDA stores chain in the U.K.
Sinnock becomes Ogilvy’s second regional planning director hire in as many months. In July, the WPP Group shop named Russell Davies head of planning for Europe, the Middle East and Africa, replacing John Shaw.
From May 2009 until June, Sinnock was marketing director for strategy, insight and advertising at ASDA in Leeds.
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