Ogilvy & Mather to Name Young Successor to CEO Lazarus

Ogilvy & Mather Group is set to name Miles Young to succeed longtime worldwide CEO Shelly Lazarus, sources said.

Young is chairman of the group’s Asia-Pacific region.

Ogilvy referred calls to parent WPP Group, where reps could not immediately be reached.

Lazarus has held the top post since 1996 and carries a secondary title of chairman. Sources expect her to remain with the WPP operation for a lengthy transition period, perhaps in the role of chairman.

Young will assume the CEO post Jan. 1, said sources.

Young has worked in Asia for more than a decade, based mainly in Hong Kong. Before that, he was European regional director of what was then known as Ogilvy & Mather Direct in London. Young joined the agency in 1983.

Ogilvy’s Asia-Pacific operation is seen as a leader among its peers, serving both multi-national and local clients, including Lenovo, IBM, China Mobile and Motorola. Its strength there was underscored by the agency in 2006 winning a coveted Beijing Olympics-related assignment from Johnson & Johnson. The other finalists were TBWA, JWT, McCann Erickson and Lowe.