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Unilever moved creative on Slim-Fast from Grey to Ogilvy & Mather after a pitch, sources said. WPP, which owns Ogilvy, is in the process of acquiring Grey in a deal set to be completed by the end of the year. Grey in New York had handled the weight-loss product line since 1987. Unilever spent $90 million last year on Slim-Fast ads and $35 million through July 2004, per Nielsen Monitor-Plus. Separately, Ogilvy bested Omnicom’s BBDO in a review to pick up Delta Air Lines’ estimated $20 million account, sources said.
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