Oddball Behavior Is the Norm in Titleist Ads

The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.

NEW YORK There may be plenty of good things about Titleist’s NXT and NXT Tour golf balls, but John Cleese is having none of it, in two spots and three print ads from Arnold breaking on Friday.

“I guess there’s kind of a movement in golf that technology in golf balls is getting too good for the game,” said Nick Kaldenbaugh, evp, group creative director at the Boston agency.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in