Oakley Forgives You (Even If Others Don’t) in This Lovely Ode to Athletic Obsession

A soaring soundtrack wants you to know, 'It's OK'

The campaign celebrates giving yourself over to athletic obsession, even the negative sides. Oakley

It’s OK to embrace your slightly antisocial and emotionally volatile tendencies in the pursuit of your athletic obsessions, says a new campaign from Oakley and AKQA.

@GabrielBeltrone gabriel.beltrone@gmail.com Gabriel Beltrone is a frequent contributor to Adweek.