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N.W. Ayer & Partners here has recruited Tom Wyatt from Young & Rubicam as the agency tries to turn around its sagging fortunes.
Wyatt, 39, a senior vice president and account manager at Y&R who worked on the Colgate-Palmolive and United States Postal Service accounts, became executive vice president, senior partner at Ayer last week.
He is overseeing KitchenAid’s $15-20 million account, which has been at Ayer for 17 years.
His arrival follows the departure of some $200 million in billings.
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