Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK Wieden + Kennedy’s 12’s first work for nonprofit coalition National Voice features a TV spot showing people from around the country wearing T-shirts that read “November 2,” the date of the presidential election.
“We learned a lot. We did everything from account planning, account service, media buying, art direction and copywriting,” said Jelly Helm, director of W+K’s 12, Portland, Ore. “It was an intense, satisfying, complicated, wonderful experience.”
The campaign was created via photographs and video taken during a bus trip from New York to Miami, via stopovers in the Midwest.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in