The Big Game

Notable Brands Are Sitting Out Super Bowl 2021 and Giving Money to Good Causes Instead

Planters, Budweiser and Kia won’t appear in the Big Game

Planters will provide $5 million to everyday people who make the world a better place. Kacy Burdette; Budweiser; Kia; Planters

By Ryan Barwick & Paul Hiebert

February 1, 2021

This time last year, Mr. Peanut was dead.

Ryan Barwick
@RyanBarwick ryan.barwick@adweek.com Ryan is a brand reporter covering travel, mobility and sports marketing.
Paul Hiebert
@hiebertpaul paul.hiebert@adweek.com Paul Hiebert is a CPG reporter at Adweek, where he focuses on data-driven stories that help illustrate changes in consumer behavior and sentiment.
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