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Santa’s elves have long enjoyed an image as happy, industrious little guys. But that may change this week with two new TV spots for Wherehouse Music.
Created by Colby & Partners, the ads cast the elves as evil, home-invading stalkers who would rather create menace than build toys.
The spots, which tout a buy-three-get-one-free holiday deal on CDs and DVDs, have the feel of a horror movie, with dark lighting and eerie sound effects. In one, a young man wakes up horrified to find an elf perched on his chest.
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