The countdown to Brandweek is on! Join us, Sept. 12-16, to identify new growth opportunities, solve challenges and connect with power players. View the lineup and secure your pass.
ChevronTexaco Corp., the newly merged $117 billion energy concern, is reviewing the capabilities of its roster shops in preparation for a global consolidation of the two entities’ ad accounts, the company said last week.
The second-largest oil company in the U.S. has formed an internal committee, which met last week to discuss how to handle more than a dozen ad agencies worldwide that previously worked with Chevron and Texaco separately.
ChevronTexaco was formedOct.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in