Inspiration meets innovation at Brandweek, the ultimate marketing experience. Join industry luminaries, rising talent and strategic experts in Phoenix, Arizona this September 23–26 to assess challenges, develop solutions and create new pathways for growth. Register early to save.
NEW YORK A new, $1 million ad campaign for the Newspaper National Network LP—the most extensive and expensive in its history—breaks today from Della Femina Rothschild Jeary and Partners in trade magazines and online.
One of the ads reads, “Your national TV ad campaign makes sense…on paper.” Another boasts, “Nobody wakes up and says, ‘I gotta have some coffee and a magazine.’ “
The changed media landscape called for a new positioning for the newspaper company-owned NNN, said Jason E.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in