Nissan Unveils New Marketing Structure

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Nissan North America has restructured its marketing organization and tapped Jack Collins to head up a new marketing and product planning unit for the Nissan and Infiniti divisions.
Collins will report to Jed Connelly, svp, sales and marketing on Nissan’s six-member North American management team. That team was developed last fall as part of the corporate restructuring.
Collins most recently was director of product strategy at Torrance, Calif.-based Nissan North America. All members of the new marketing structure will now report to Collins.
Scott Fessenden, director of Nissan marketing, and Steve Kight, director of Infiniti marketing, both get expanded responsibilities.
The moves are part of an ongoing global reorganization at French automaker Renault, which recently acquired a 37 percent stake in Nissan’s Japanese corporate parent.



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