Automotive

The Name of Nissan's New Car Comes From an Unlikely Source: a Marketing Exec's Niece

The Ariya will retail for $40,000

nissan ariya
Nissan hopes to reclaim its electric car market dominance with the Ariya.Nissan
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By Ryan Barwick

July 20, 2020

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Allyson Witherspoon might be the world’s greatest aunt.

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Headshot of Ryan Barwick

Ryan Barwick

Ryan is a brand reporter covering travel, mobility and sports marketing.

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