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NEW YORK Crispin Porter + Bogusky is in ongoing talks with Nike about an undisclosed assignment, according to sources.
Discussions between the Miami-based agency and the athletic apparel giant in Beaverton, Ore., began this summer when Nike ad director Adam Roth approached the MDC Partners shop about handling an assignment for the Nike+ brand, sources said.
CP+B turned down that project, but agency and client continue to discuss working together in some capacity, per sources.
CP+B officials declined comment.
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