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Nielsen Media Research executives were out in force last week to counter the arguments of Don’t Count Us Out, the coalition of African American and Hispanic groups protesting the launch of local people meter service in New York. DCUO took its cause to Los Angeles and Chicago, where Nielsen has slated LPM rollouts for July 8 and Aug. 5, respectively.
Challenges are also coming from Washington, where last week House Commerce Committee chairman Joe Barton, R.-Texas,
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