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The brand is releasing the spot for Reignmakers, its NFT-based daily fantasy sports game

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In a quest to expand on the daily fantasy sports (DFS) market, DraftKings is adding an NFT component. The brand is gearing up for the NFL season with Reignmakers Football, its new NFT-based fantasy sports game.

During the upcoming NFL season, Reignmakers players will be able to create lineups based on the NFTs of players they own every week of the season. Users will compete for a share of over $1 million in various prizes, including cash, experiences, merchandise and more each week.

“Reignmakers

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