Next Wave of Ogilvy Drugs-and-Terror Spots Breaks

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The White House broke new drugs-and-terror ads last night on the heels of its own survey, which found that parents’ and teens’ opinions of the series’ first two ads were “somewhat less than positive.”

The first two executions ran during the Super Bowl in January. Joe Pytka directed the new ones debuting yesterday from Ogilvy & Mather.

Called the “Nick and Norm” series, the six new 15- and 30-second spots feature short conversations in which one man tries to convince another that buying drugs can fund terrible acts.



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